It is imperative that mobiles are going to be the top platforms for business houses to reach their targeted users. Infact, they are already preparing themselves for the mobility storm which will strike shortly. Mobility technologies are mature enough to do what your Laptops/Desktops can, so it would be unfair to say that people will hook up to their PCs for everything. Here are some suggestions for “When you take the mobile way?”
If you are on web, then you must be on mobile
All websites should consider this change and embrace it as mobile internet is here to stay. Either you optimize your current website to mobile web application or design a mobile application for your website. Go for a mobile app only if you think the need be or you can save a little money by going for a mobile web app which will also serve the same purpose more or less.
If your audience is young
The current smart phones addicted generation would rather favor reaching you through their mobile devices than on their Desktops/Laptops. So try and create an atmosphere where it would be easy for them to know and catch your business.
If you have substantial Twitter and Facebook followers
Yes this is a major factor in deciding whether you should go mobile or not. We would rather recommend you to take this parameter very seriously. If people appreciate your product on these social platforms, then it’s time to go MOBILE.
Build customer relationship
Once your customer learns about the product or service which your company offers, then mobile application is the best way to keep your customers engaged. It’s a superlative way to share your vision with the customer and collect valuable customer feedback on your activities. This establishes trust on your organization.
Mobility friendly technology will commute business in the near future, it’s your choice how far-reaching you want to be but eventually you will have to be mobile friendly. Mobility presence will always give you an edge over your competitors.
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